MediaPost · 16 January 2024 · by Laurie Sullivan

MediaPost looked at why startups seeking funding in 2024 were being judged on their public visibility as much as their pitch. Krish Ramadurai, then a Partner at Harmonix, described the shift away from stealth mode — investors increasingly expect to be able to find a company, its products and its team online before taking a meeting.

“If you’re trying to raise money, people need to be able to search on Google to find you.”

Krish Ramadurai, quoted in MediaPost

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